Link Alias (Slug)
A link alias (or slug) is the part after the slash in a short URL, for example /launch-2025. Good slugs are easy to read, remember and type.
Fundamentals
Tips for slugs
- Use lowercase, hyphens and real words where possible.
- Avoid confusing characters (O/0, I/l).
- Keep consistent naming conventions across campaigns.
With Cuttly in practice
Edit aliases when creating links in the dashboard. Combine with Vanity URLs and track CTR in Analytics.
URL Shortener
Cuttly simplifies link management by offering a user-friendly URL shortener that includes branded short links. Boost your brand’s growth with short, memorable, and engaging links, while seamlessly managing and tracking your links using Cuttly's versatile platform. Generate branded short links, create customizable QR codes, build link-in-bio pages, and run interactive surveys—all in one place.