Cuttly for Developers API Workflows, Automation & Link Management
Developers integrate links into nearly every digital product — from SaaS dashboards and automation workflows to mobile apps, marketing systems, CRM pipelines and AI agents. Modern link management requires more than a basic URL shortener. Developers need APIs that support automation, analytics retrieval, branded domains, multi-team collaboration and reliable redirect logic. Cuttly provides two API layers — the Regular API and the Team API — enabling developers to build both simple and complex link systems. For a platform overview, visit the Cuttly Platform Overview.
Why Developers Use Link Management APIs
APIs give developers full programmatic control over link creation, routing and analytics. Use cases include:
- automated link creation inside SaaS apps,
- dynamic redirects for mobile vs desktop,
- analytics ingestion into BI dashboards,
- campaign-level tagging and reporting,
- automated QR generation,
- workflow orchestration (Zapier, Make, n8n, Pabbly),
- affiliate link bundles,
- developer tooling for teams and clients,
- creating links from backend jobs or cron tasks,
- integrating link management into custom CMS or e-commerce tools.
Two API Layers: Regular API & Team API
Cuttly provides two different API concepts depending on developer needs:
2.1 Regular API
Designed for individual developers or single-user workflows, the Regular API:
- creates short links,
- supports custom slugs,
- supports branded domains (if assigned),
- generates QR Codes automatically,
- returns clean JSON responses,
- offers simple authentication via API key.
It’s ideal for lightweight automation or apps owned by a single developer or individual account.
2.2 Team API
The Team API is built for organisations, agencies, SaaS products and teams that need shared link management. Unlike the Regular API, the Team API is scoped to a **specific Team workspace** — meaning:
- each Team receives its own Team API key,
- the API operates only on assets belonging to that Team,
- links, QR Codes, tags, branded domains, campaigns and analytics remain isolated per Team,
- roles and permissions restrict which API actions are allowed,
- multiple Team API keys can exist if multiple Teams are created.
This allows developers to build multi-client, multi-department or multi-tenant systems safely, because every workspace key accesses only its own resources.
Regular API – How It Works
Features commonly supported by Regular API endpoints:
- generate unique slugs if none provided,
- accept branded domains (if connected),
- support metadata such as title or alias,
- return a short link ready for use,
- provide a QR Code for the link automatically.
Team API – Advanced Multi-User API
The Team API unlocks advanced link management functions for shared workspaces. Developers working with agencies, SaaS applications, enterprise dashboards or multi-account systems benefit from the structured, team-scoped API.
Team API Authentication
Each team receives a unique API key. This means:
- Team A can only access Team A’s links,
- Team B gets a separate key to access Team B’s links,
- keys are isolated per Team (workspace),
- permissions depend on the user role inside that Team.
This is ideal for multi-client software, white-label tools, CRMs and internal company teams.
Features Accessible in Team API
- create, edit or delete team-owned links,
- assign and manage tags (Campaigns),
- fetch analytics for individual or grouped links,
- manage team-level branded domains,
- generate QR Codes in bulk,
- automate Link-in-bio updates,
- manage team assets programmatically,
- build custom multi-user dashboards.
Developer Use Cases
Cuttly APIs can be used in a wide variety of developer scenarios:
SaaS Applications
SaaS products integrate Cuttly to:
- auto-generate trackable links for users,
- provide link analytics in dashboards,
- power link-based automations and triggers,
- apply branded domains per workspace.
CRM Systems & Marketing Platforms
Marketing teams need link analytics inside CRM, automation and customer-lifecycle systems. Developers use Cuttly APIs to integrate:
- campaign tag analytics,
- click behaviour merges with customer profiles,
- multi-channel attribution data,
- QR Codes for offline or hybrid funnels.
Custom Dashboards & Internal Tools
Companies build internal link dashboards using Cuttly’s APIs for:
- aggregated team analytics,
- campaign-over-campaign comparison panels,
- automated reporting pipelines,
- role-based asset management.
Mobile Apps & Cross-Device Routing
Developers use APIs for:
- creating deep links on the fly,
- redirecting mobile vs desktop traffic,
- generating QR Codes for app install pages,
- handling device-based content routing.
Integrations for Developer Workflows
Cuttly integrates with many platforms — either directly or via custom API workflows. The full list is available in the Integrations Hub.
Popular developer workflows include integrating Cuttly into:
- Zapier automation chains,
- Make.com multi-step scenarios,
- n8n self-hosted automations,
- Pabbly Connect routines,
- backend microservices,
- serverless functions,
- BI dashboards for reporting.
Analytics Retrieval via API
Developers can pull analytics for:
- individual links,
- Campaign tags (aggregated),
- Link-in-bio blocks,
- QR scan activity,
- time-based series (hourly tracking).
Data can then be used to power:
- custom dashboards,
- AI-driven recommendations,
- performance heatmaps,
- integrated partner reporting,
- funnel optimisation models.
QR Code Automation via API
QR Codes are generated automatically for every link, and developers can fetch them programmatically. Use cases include:
- retail POS systems,
- event check-ins,
- QR Codes for SaaS onboarding,
- printed guides or manuals,
- app onboarding flows,
- marketing print pipelines.
Structuring Multi-Team or Multi-Client Architectures
Because each Team has its own API key and isolated environment, developers can create multi-tenant architectures where:
- each Team manages its own branded domain(s),
- links and analytics remain isolated,
- roles restrict access to editing or viewing,
- campaigns remain scoped to the Team,
- API keys can be rotated per-team for security.
This structure is ideal for agencies, resellers, SaaS products, large companies, and multi-client automation platforms.
Where Cuttly Fits in Developer Workflows
Developers use Cuttly as a flexible link management backend for:
- automated link creation,
- analytics ingestion,
- QR Code pipelines,
- campaign tagging,
- multi-team environments,
- custom dashboards,
- SaaS app integrations,
- marketing funnels,
- mobile app routing workflows.
With Regular API for individuals and Team API for multi-user environments, developers can scale link management for any type of application.
Conclusion
Cuttly provides developers with a programmable, reliable and flexible system for managing links, analytics, branded domains, campaigns and QR Codes. Through the Regular API and Team API, developers can build lightweight automations or multi-team, multi-tenant ecosystems. Link management plays an important role in SaaS apps, automation, BI dashboards, marketing systems, mobile apps and cross-platform routing — and Cuttly offers the tools to power these workflows.
To explore how the full platform fits into developer workflows, visit the Cuttly Platform Overview.
URL Shortener
Cuttly simplifies link management by offering a user-friendly URL shortener that includes branded short links. Boost your brand’s growth with short, memorable, and engaging links, while seamlessly managing and tracking your links using Cuttly's versatile platform. Generate branded short links, create customizable QR codes, build link-in-bio pages, and run interactive surveys—all in one place.
Cuttly - Consistently Rated
Among Top URL Shorteners
Cuttly isn’t just another URL shortener. Our platform is trusted and recognized by top industry players like G2 and SaaSworthy. We're proud to be consistently rated as a High Performer in URL Shortening and Link Management, ensuring that our users get reliable, innovative, and high-performing tools.