Why Cuttly? The Complete Case for One Link Management Platform in 2026

Most people come to Cuttly looking for a URL shortener.
They stay because they find something they did not know they needed.

The honest answer to "why Cuttly?" is not a single feature. It is a compounding argument: the platform does more things, across more channels, for more types of users, in more languages, than the alternatives people are replacing. And it does them without fragmenting your workflow across five different dashboards.

This guide makes the complete case. It covers what Cuttly is, what it does, why each capability matters, who it is built for, and why the combination of features in one platform changes how you think about link management.

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The Problem Every Marketer Eventually Hits

At some point in every growing team's digital workflow, a familiar fragmentation appears. There is the URL shortener for link creation. The separate analytics platform for click data. The third-party QR Code generator for print materials. The Link in Bio tool for Instagram. The survey platform for audience research. The automation tool connecting everything else. Six separate dashboards, six separate logins, six separate billing relationships — all to answer one question: what happened when someone clicked your link?

This fragmentation is not an accident. It is the natural result of building marketing infrastructure feature by feature, adopting each tool when a specific need arises. But it creates real costs: time switching between platforms, inconsistent data definitions across tools, links that cannot be compared across contexts, and no single view of campaign performance that spans every channel.

Cuttly was built as the answer to this fragmentation. Not by being "the best" at any single task in isolation, but by being the platform where URL shortening, analytics, QR Codes, Link in Bio, surveys, campaign tracking and automation live together — so that every link you create is immediately part of a coherent system.

Why Branded Short Links Matter More Than People Think

The first reason people underestimate branded short links is that generic short links do work. A cutt.ly/abc link redirects correctly. So does a bit.ly/xyz. From a pure technical standpoint, the destination is reached either way. So why pay for a branded domain?

Because the link is not just a redirect. It is a trust signal. Every time someone sees a link before clicking it — in an email, in an SMS, on a flyer, in a social post — they make an instant judgment about whether to click. A link that says go.yourbrand.com/summer-offer communicates three things simultaneously: the sender is identifiable, the destination is predictable, and the click is safe. A generic shortener link communicates none of these things.

Research into link click behaviour consistently shows that branded short links outperform generic ones in click-through rate — not because the content at the destination changes, but because the link itself inspires more confidence. In SMS marketing, where the entire message context is the link, this difference is particularly pronounced. In email marketing, where spam filters increasingly scrutinise link domains alongside content, a branded domain on a reputable registrar is a deliverability asset.

Cuttly includes a branded custom domain on its free plan. Not as a premium feature, not as a trial — permanently, from day one. You connect your domain via an A record and TXT record, and every link you create carries your brand identity in the URL itself. On paid plans, you can manage up to 99 domains simultaneously — so agencies running multiple client brands, or enterprise teams managing multiple product lines, have one workspace for all of them.

Why Analytics at the Link Level Changes Everything

Platform analytics — the numbers inside Instagram Insights, Google Analytics, your email service provider's reporting dashboard — tell you what happened on each platform independently. They do not tell you what happened at the link level across platforms. If you share the same URL in an Instagram bio, an email newsletter, an SMS campaign and a printed flyer with a QR Code, platform analytics gives you four disconnected data sets with no common denominator.

Link-level analytics inverts this. When every destination is a Cuttly short link, the click is attributed to that link regardless of where it was shared. One link in four channels means four independent tracked sources converging in one analytics dashboard — with device breakdown, OS and browser version, referrer, country, interface language and hourly timing for every single click.

This is not the same as install tracking, conversion tracking, or attribution modelling. It is something simpler and more foundational: knowing that your link was clicked, by what kind of device, from which country, via which referring platform, at what hour of the day. Before you can optimise, you need to measure. Before you can measure at the link level, you need link-level analytics. Cuttly provides this from the free plan.

The Hourly Heat Map

One of Cuttly's most practically useful analytics features is the hourly heat map: a visualisation of click activity by day of week and hour of day, covering the last 14 days for every link. This is not a reporting metric — it is a scheduling intelligence tool. If your audience consistently engages most on Tuesday and Thursday afternoons between 14:00 and 17:00, and almost never on Saturday mornings, your publishing and campaign scheduling should reflect that.

Most social media platforms provide posting time recommendations based on follower activity. These recommendations are averaged across your entire audience. The hourly heat map in Cuttly shows you when your specific links — the specific content you are publishing — are actually being clicked. The difference between when your followers are online and when they click your links is real, and sometimes surprising. Available from the Single plan ($25/month).

Bot Click Filtering

Every URL shortener records click events. Not every URL shortener distinguishes human clicks from automated ones. Security scanners, email preview engines, chat platform link unfurlers, monitoring bots and malicious probing scripts all generate click events that look identical to human clicks in raw analytics. When your link shows 2,000 clicks, you want to know how many of those were people who made a choice to click — not crawlers running automated checks.

Cuttly's bot click filtering, available from the Single plan, separates bot traffic from human traffic in analytics. The result is analytics you can actually act on: if your real human click rate is half what raw analytics showed, your campaign performance assessment, A/B test conclusions and timing decisions are all affected. Measuring accurately is more valuable than measuring at high volume.

Social Media Source Breakdown

Cuttly breaks referral traffic into identified social media sources: Facebook, Instagram, X/Twitter, LinkedIn, and other social. This allows cross-platform comparison without UTM parameter setup. If you share a link on LinkedIn and Instagram simultaneously, Cuttly shows you which platform delivered more clicks — with zero additional configuration. For teams managing multi-platform social strategies, this is ambient attribution that requires no extra work.

Why QR Codes and Short Links Must Live in the Same Place

The QR Code renaissance of the early 2020s — accelerated by touchless menus, contactless payments and the ubiquity of smartphone cameras that require no separate app — permanently changed the role of QR Codes in marketing. They are no longer a novelty. They are a standard distribution channel connecting physical surfaces to digital destinations.

The critical operational issue with most QR Code generators is that they create static codes. The destination URL is encoded directly into the QR pattern at the time of creation. If the destination changes — the campaign ends, the product is updated, the event link changes — the QR Code printed on 50,000 leaflets, 500 packaging units or 200 event posters is now pointing to the wrong place, and reprinting is the only fix.

Cuttly's QR Codes are dynamic. Every short link generates a QR Code automatically, and the QR Code pattern encodes the short link — not the final destination. The destination can be updated in the Cuttly dashboard at any time: the QR Code stays identical, printed materials do not need to be reprinted, and the update takes effect immediately for everyone who scans the code from that point forward.

Because the QR Code is the same link as the short URL, analytics are unified. Every scan is tracked alongside every browser click: you see total engagement across digital and physical distribution in one view. A campaign that runs simultaneously on social media (short link in bio), email (short link in CTA button) and print (QR Code on flyer) has all three traffic sources attributable to the same Cuttly link, in the same dashboard, with the same breakdown by device, country and timing.

This is why QR Codes must live in the same platform as short links — not in a separate tool. The moment you use a separate QR generator, you have two traffic sources that will never be reconciled in a single view. Cuttly unifies them by design.

Why Surveys Are Part of a Link Management Platform

The presence of a survey tool inside a URL shortener surprises people the first time they encounter it. The connection is not immediately obvious. But it becomes clear when you think about what a link actually is: a moment of engagement. Someone chose to click. They are, at that moment, actively engaged with whatever you are sharing. That engagement window is the most receptive moment for any audience question you want to ask.

Cuttly Surveys are shareable via a short link. You create a survey, the survey gets its own Cuttly short link (and QR Code), and you share it wherever your audience is. The responses aggregate in the same dashboard where your link analytics live. You are not managing a separate survey account with separate login credentials and a separate data export process — you are asking a question and seeing the answer in the same place you track all your other link activity.

The use cases are broader than they first appear:

• Post-event feedback. Share a QR Code at the end of a talk, workshop or conference. Attendees scan and answer 3 questions. Responses are in the dashboard by the time the speaker leaves the stage.
• Content preference research. Send a survey link to your newsletter audience. "Which of these topics should we cover next?" Three responses, one short link, tracked engagement alongside every other link in the newsletter.
• Product or campaign feedback. Embed a survey link in an email campaign. Track who clicked the survey link vs the main CTA link. Understand your audience's preferences alongside their behaviour.
• Lead qualification. Use a survey as a routing tool before sending a link: "What describes your main challenge?" with answers leading to different destinations. Cuttly's survey and link system supports this lightweight qualification workflow.
• Retail and hospitality. QR Code on a table, packaging or receipt. Customers scan, answer two questions. No app required, no email address required, results available immediately.

Having surveys in the same platform as links and analytics means the full picture of audience engagement — what they clicked, when, from where, and what they said when asked directly — is always in one place.

Why Campaign Tag Analytics Changes the Team Workflow

A marketing campaign in 2026 rarely lives on a single channel or produces a single link. A product launch might generate 30 short links: one per social post across four platforms over five days, plus email CTAs, plus SMS links, plus a QR Code for the press release. Reporting on the campaign means aggregating all 30 links into a coherent view of total performance.

Without campaign analytics, this means exporting 30 individual link reports and combining them in a spreadsheet — a process that takes significant time, introduces errors and must be repeated every time a stakeholder wants an update. With Cuttly's campaign tag analytics (Team plan), every link tagged with the same campaign name is automatically aggregated into a single campaign view. Total clicks across all links, device breakdown, country breakdown, social source breakdown, hourly distribution — all calculated across the entire campaign's link portfolio in real time.

This is not just a convenience feature. It is the difference between knowing "the campaign generated 14,000 clicks" and knowing "the Instagram links drove 40% of campaign clicks, mostly on mobile, peaking on Tuesday afternoon, with the UK and Germany generating the largest non-domestic volumes." The first number answers the client's basic question. The second set of numbers informs the next campaign's channel strategy, timing and geographic targeting.

For agencies managing multiple client campaigns simultaneously, campaign tags also provide clean separation between client activity in a shared team workspace. Team members can create links under any client's branded domain, tag them with the correct campaign, and the reporting is automatically scoped to that campaign — without manual filtering or spreadsheet gymnastics.

Why Link in Bio Is a Natural Part of This Platform

Social media platforms impose a fundamental constraint: most allow one clickable link in a profile. Instagram, TikTok, YouTube, Pinterest, X — each gives you one URL in the bio, one destination for your entire audience to navigate to. For any creator, brand or business managing multiple content destinations simultaneously, this single link is the most strategically important URL in the entire digital presence.

A Link in Bio page solves this by making that one URL a hub: a lightweight page listing multiple destinations that the visitor can choose between. Cuttly's Link in Bio builder creates these pages on the cutt.ly domain, on the cutt.bio domain or on your own branded custom domain — so the bio link itself carries your brand identity. Each link on the page is independently tracked: you can see which destinations your audience navigates to, on which devices, from which countries.

The reason Link in Bio belongs in a link management platform — rather than in a separate tool — is the same reason QR Codes belong here: unification. Your Instagram bio link, your email campaign CTA links, your printed QR Codes and your direct-share short links are all, at their core, links. They should be managed, tracked and reported in one place. A separate Link in Bio tool means a separate analytics dashboard, a separate login and a separate data set that cannot be compared to your other link performance.

Cuttly's Link in Bio is available from the free plan. The pages load quickly, work on all devices and can be updated instantly without changing the bio URL. When a new campaign launches or a new content piece is published, you update the Link in Bio page — the bio URL stays the same, every existing mention of it still works, and the new destination is immediately available to anyone who visits.

Why Smart Redirect Controls Are a Marketing Infrastructure Feature

A basic short link does one thing: redirect to a single destination. A smart link does many things depending on context. Cuttly's redirect controls — available from the Single plan — give you conditional routing logic that operates at the link level, before the visitor even arrives at your destination.

A/B Link Rotation

Split traffic between two destination URLs to test which one performs better. Send 50% of visitors to version A and 50% to version B of a landing page. Measure the click difference, the timing difference, the device and country difference between the two audiences. When you have a clear winner, update the link to route all traffic to the better-performing destination. No landing page platform required, no Google Optimize, no complex setup — just two URLs and one Cuttly link that splits traffic automatically.

Mobile-Specific Redirects

Route iOS users and Android users to different destinations from the same short link. The most common use case is app store routing: a link shared in a newsletter or SMS sends iPhone users to the App Store listing and Android users to the Play Store listing, without requiring two separate links or any device detection logic on the recipient's end. The link handles the routing; the user lands where they need to be automatically.

The same logic applies to content personalisation: a video campaign might route mobile users to a shorter, vertically formatted version and desktop users to the full-length landscape version. A landing page optimised for mobile conversion might be a different URL than the desktop version. One Cuttly link handles both without any technical overhead on the destination side.

Retargeting Pixels

Embed a Facebook Pixel, Google Ads pixel or other tracking pixel in a Cuttly short link. Anyone who clicks the link is automatically added to your retargeting audience — even if they did not make a purchase, sign up, or take any further action at the destination. The click itself is the qualification event.

For performance marketers, this capability changes the economics of link sharing significantly. Every piece of content you share in organic social posts, email campaigns, SMS messages or print QR Codes becomes an audience-building event. The people who engaged enough to click are automatically segmented for retargeting, without requiring any action on their part and without requiring the destination page to have pixel code installed.

Link Expiration and Password Protection

Time-sensitive campaigns need links that stop working after the campaign ends. Confidential content needs links that only the right people can access. Cuttly supports both: expiration by date or by click count, and password protection requiring a code before redirect. These controls mean your link infrastructure can enforce campaign logic automatically, without manual link management after launch.

Why API Access from the Free Plan Is Structurally Important

Most URL shorteners treat API access as a premium feature — something you unlock by paying for a higher plan. The implication is that automation and programmatic link creation are for enterprise users, not for developers building side projects, for small teams automating their workflows, or for individuals who want a script that creates a short link every time they publish a new piece of content.

Cuttly provides API access on every plan including free. A developer can start building with the Cuttly API at zero cost, test their integration completely, and only upgrade when they need higher rate limits or team-level features — not when they want to start using the API at all. The Regular API handles link creation, analytics retrieval, destination editing and domain management. The Team API adds workspace-level operations for multi-user environments.

The practical implications are significant. A small content agency can automate link creation as part of their publication workflow. A developer building a SaaS product can include branded short link generation as a feature without paying a per-seat fee. A solo creator can script a weekly report that pulls their link analytics and emails them a summary every Monday morning. None of these use cases require a paid plan to get started.

The API also makes Cuttly a natural integration target for the automation platforms where modern work actually happens. Zapier, Make, Zoho Flow, OttoKit, Pabbly Connect, ViaSocket, Pipedream and others connect Cuttly to virtually any other tool in a stack — no code required, no custom integration work, just configuration in the automation platform's visual interface.

Why the Integration Ecosystem Matters

A link management platform that lives in isolation from the rest of your workflow is a tool you have to remember to use. A link management platform that is integrated into your workflow is infrastructure that works automatically.

Cuttly is connected to a broad ecosystem of integration platforms, covering AI automation, social media workflows, SMS communication, developer tooling and business process automation. These integrations are maintained by the integration platforms themselves — not by Cuttly as one-off custom builds — which means they are stable, updated regularly and supported by communities of users who have already solved the common integration patterns.

Some examples of what becomes possible through integration:

• A new blog post is published in WordPress → Zapier automatically creates a Cuttly short link → the link is sent to a Slack channel and added to a Google Sheet of campaign links
• A new row is added to an Airtable base → Make creates a Cuttly link with the destination from that row → the short link is written back to the same Airtable row
• An AI agent in Relevance AI or Lindy.ai generates marketing copy and a landing page URL → it calls the Cuttly API to create a branded short link → it includes the short link in the generated social media post
• An SMS campaign is prepared in Whippy.ai or Mobile Message → links in messages are automatically shortened and TRAI-compliant via Cuttly's 2s.ms domain integration
• A C# application builds customer-facing communications and needs branded short links embedded in each message → NuGet package handles Cuttly API calls directly in the application code

The full integration list:

• Zapier → Cutt.ly
• Zapier → Cutt.ly Team
• Make (Integromat) → Cutt.ly
• Make → Cutt.ly Team
• Zoho Flow → Cutt.ly
• Zoho Flow → Cutt.ly Team
• OttoKit (formerly SureTriggers) → Cutt.ly
• OttoKit → Cutt.ly Team
• Laravel API Wrapper → Cutt.ly
• Lindy.ai → Cutt.ly
• Mobile Message → Cutt.ly
• Mobile Message → Cutt.ly Team
• Whippy.ai → Cutt.ly
• Whippy.ai → Cutt.ly Team
• Relevance AI → Cutt.ly
• ViaSocket → Cutt.ly
• Pabbly Connect → Cutt.ly
• Pipedream → Cutt.ly
• NuGet (C# SDK) → Cutt.ly

Why Global Language Support Is Not a Nice-to-Have

If you are running a marketing team in Warsaw, the platform's interface should not feel like it was built for someone in San Francisco. If you are managing social media accounts for a brand with audiences in Germany, Brazil, South Korea and Egypt simultaneously, the tool you use to manage your links should not create a language barrier for any member of your team.

Cuttly operates in 40+ interface languages. Not translated marketing pages — the actual dashboard, link creation flow, analytics panels, Link in Bio builder and survey tool, all available in the user's chosen language. Team members working in different languages share the same workspace with the same data, each in their own language.

For global teams, this is an onboarding advantage. A new team member in Jakarta or Istanbul can start using the platform immediately without navigating a foreign-language interface. For regional marketing agencies serving clients in multiple countries, this makes Cuttly a platform that works for every member of the team, not just the English-speaking ones.

The full list of Cuttly language versions:

• Cuttly – English (EN)
• Cuttly – Afrikaans (AF)
• Cuttly – عربى (AR)
• Cuttly – المصري (ARZ)
• Cuttly – Azərbaycanca (AZ)
• Cuttly – Български (BG)
• Cuttly – বাংলা (BN)
• Cuttly – Čeština (CS)
• Cuttly – Dansk (DA)
• Cuttly – Deutsch (DE)
• Cuttly – Ελληνικά (EL)
• Cuttly – Español (ES)
• Cuttly – Eesti (ET)
• Cuttly – Suomi (FI)
• Cuttly – Français (FR)
• Cuttly – עברית (HE)
• Cuttly – हिन्दी (HI)
• Cuttly – Hrvatski (HR)
• Cuttly – Magyar (HU)
• Cuttly – Bahasa Indonesia (ID)
• Cuttly – Italiano (IT)
• Cuttly – 日本語 (JA)
• Cuttly – 한국어 (KO)
• Cuttly – Lietuvių (LT)
• Cuttly – Latviešu (LV)
• Cuttly – മലയാളം (ML)
• Cuttly – Bahasa Melayu (MS)
• Cuttly – Nederlands (NL)
• Cuttly – Norsk (Bokmål) (NO)
• Cuttly – Polski (PL)
• Cuttly – Português (PT)
• Cuttly – Português (Brasil) (PT-BR)
• Cuttly – Română (RO)
• Cuttly – Русский (RU)
• Cuttly – Slovenčina (SK)
• Cuttly – Српски (SR)
• Cuttly – Svenska (SV)
• Cuttly – Kiswahili (SW)
• Cuttly – தமிழ் (TA)
• Cuttly – ไทย (TH)
• Cuttly – Filipino (TL)
• Cuttly – Türkçe (TR)
• Cuttly – Українська (UK)
• Cuttly – اردو (UR)
• Cuttly – Tiếng Việt (VI)
• Cuttly – 中文 (ZH)
• Cuttly – 中文（香港）(ZH-HK)
• Cuttly – 中文（台灣）(ZH-TW)

Why TRAI Compliance Is a First-Class Feature, Not an Afterthought

India is the world's second-largest internet market by user count. The Telecom Regulatory Authority of India's DLT (Distributed Ledger Technology) framework for commercial SMS communication imposes strict requirements on every link sent via SMS to Indian mobile numbers: the sending header must match a registered DLT template, and the shortened URL must either use an approved domain or embed the registered header as a prefix in the link structure.

Most global URL shorteners have no specific infrastructure for TRAI compliance. They were built for Western markets where SMS regulations are less prescriptive about link format. For businesses sending SMS campaigns to Indian audiences — whether they are Indian businesses or global brands with Indian operations — this creates a compliance problem that cannot be solved by configuring a generic shortener differently.

Cuttly built dedicated TRAI tools including the ultra-short domain 2s.ms, which is specifically designed to support the DLT header-prefix format required for TRAI-compliant SMS. The 2s.ms domain is short enough to fit within the character constraints of SMS messages even after prepending the required DLT header, leaving room for meaningful message content. You can read the full implementation guides:

• TRAI SMS Compliance – Custom Domains & Headers Guide
• TRAI SMS Compliance – 2s.ms Domain & Headers Guide

For any team operating in or serving the Indian market through SMS, TRAI compliance is not optional — it is a legal requirement. Having this infrastructure built into your link management platform means compliance is handled at the infrastructure level, not manually managed for every campaign.

Why Cuttly Works as a Direct Replacement for Multiple Tools

The case for Cuttly is ultimately a consolidation case. The question is not whether Cuttly is better than each individual tool in isolation — it is whether the consolidation of capabilities into one platform is worth more than the sum of having those capabilities distributed across separate products. For most teams, the answer is clearly yes, for four compounding reasons.

First: data unification. When all links — social, email, SMS, print QR, Link in Bio — are in one platform, comparison is instant. Which campaign performed best? Which channel drove the most clicks? Which content drove the most survey responses? These questions require no data exports, no spreadsheet merging, no manual attribution work. The data is already together because the links were always in the same place.

Second: workflow elimination. Every tool you use instead of Cuttly is a tool you need to log into, maintain a subscription for, keep updated, and train new team members on. Each tool adds friction to the standard workflow. A team that creates links in Cuttly, generates QR Codes automatically from those links, builds their Link in Bio page in the same dashboard, runs surveys from the same account and pulls campaign analytics in the same interface has eliminated four separate tool-maintenance tasks from their weekly workflow.

Third: cost reduction. A dedicated QR Code generator with analytics, a Link in Bio tool with per-link tracking, a survey platform and a URL shortener with campaign analytics would together cost significantly more than a single Cuttly Team plan at $99/month. The consolidation premium — if there is one — is typically negative: the combined tool is cheaper than the separated alternatives.

Fourth: intelligence accumulation. When link data, survey data and campaign data are all in one platform, patterns emerge that would never be visible from separated data silos. Which survey responses came from mobile users in Germany who clicked via Instagram? Which campaign generated the highest survey response rate? Which Link in Bio destination drives the most clicks on Tuesday afternoons? These intersections require unified data. They are impossible when the data is split across separate platforms.

Why Cuttly Is the Right Alternative to the Tools You Are Already Using

If you are currently using another URL shortener, the question is not whether Cuttly can shorten links — every URL shortener can. The question is what you are missing from your current tool, and whether Cuttly provides it without forcing you to give up what you already have.

Dedicated comparison guides are available for the most common tools people switch from:

• Bitly Alternative — why teams switch from Bitly to Cuttly
• Rebrandly Alternative — Cuttly vs Rebrandly compared
• TinyURL Alternative — Cuttly vs TinyURL compared
• Short.io Alternative — Cuttly vs Short.io compared
• BL.INK Alternative — Cuttly vs BL.INK compared
• T2M Alternative — Cuttly vs T2M compared
• Ow.ly Alternative — why Hootsuite's shortener isn't enough
• Tiny.cc Alternative — Cuttly vs Tiny.cc compared
• ShortURL.at Alternative — when you need more than basic shortening
• Canva URL Shortener Alternative — dedicated link management for designers
• Kontentino Alternative — dedicated link management for social media teams

Why Starting Free and Scaling Gradually Is the Right Approach

The standard software procurement question is: "What do we need?" The better question for a link management platform is: "What do we know we need right now, and what will we discover we need once we start measuring?"

The honest answer for most teams is that they do not fully know their link management needs until they have link-level analytics. You do not know which channels drive the most engagement until you measure engagement at the link level. You do not know whether your audience is primarily mobile or desktop until you have device analytics per link. You do not know whether Tuesday afternoon is really your best time to publish until you have 90 days of hourly click data across your links.

This is why starting with Cuttly's free plan — and scaling only when specific, discovered needs require it — is the right approach for most teams. You do not need to commit to an enterprise contract to start measuring. You do not need to predict what you will need in six months. You need 30 short links per month, a branded domain, full analytics, a QR Code for every link and a Link in Bio page. The free plan provides all of this permanently, with no credit card required.

When the need for destination editing emerges, the Starter plan ($12/month) unlocks it. When campaigns become complex enough to need aggregated reporting, the Team plan ($99/month) provides it. The platform grows with the need — and the data you have accumulated from free-plan usage gives you the evidence base to justify each upgrade with actual performance data, not speculation.

The Complete Cuttly Feature Set

Everything Cuttly provides across the platform, for reference:

Full feature details and pricing are available at cutt.ly/pro-pricing. API documentation is at cutt.ly/cuttly-api. The full integrations list is at cutt.ly/resources/integrations.

The Short Answer to "Why Cuttly?"

Because a link is never just a link.

A link is a trust signal in an SMS message. It is a campaign attribution point in an email. It is an offline-to-online bridge on a printed flyer. It is a QR Code on a product package. It is the one URL in an Instagram bio that has to work for every audience segment simultaneously. It is the CTA button in a press release that tells you whether journalists actually clicked through. It is the survey that captures the voice of the audience who engaged.

A link is the connective tissue between everything you publish and everyone who chooses to engage with it. Managing that connective tissue from one platform — with a branded domain, with full analytics, with QR Codes that update dynamically, with survey capability, with campaign reporting, with API access, in your language, without ads on your links — is the case for Cuttly.

Not because no other tool does any of these things. Because Cuttly does all of them together, from a free plan that requires no credit card, at a price point that makes the economics work at every scale.