Branded Links
Branded links are short links on your own domain (e.g., yourbrnd.link/launch). They increase trust, improve CTR, and keep your identity consistent across social, email, and print.
Key benefits
- Trust & recognition: readers recognize your brand even before clicking.
- Higher CTR: clean slugs outperform opaque parameters.
- Control & governance: brand rules for naming and UTM consistency.
How to do it right
- Keep slugs short and descriptive (e.g., /summer-deal).
- Use HTTPS and 301 for public stable links.
- Document naming rules for teams.
With Cuttly in practice
Connect a custom domain, edit aliases, and track performance in Analytics. Use Campaigns to aggregate results for tags across channels.
URL Shortener
Cuttly simplifies link management by offering a user-friendly URL shortener that includes branded short links. Boost your brand’s growth with short, memorable, and engaging links, while seamlessly managing and tracking your links using Cuttly's versatile platform. Generate branded short links, create customizable QR codes, build link-in-bio pages, and run interactive surveys—all in one place.