Cuttly Platform Every Tool You Need to Shorten, Brand, Track and Grow
A short link is the beginning, not the end.
Cuttly is the platform that turns every link into a tracked, branded, measurable asset — across every channel you use.
Cuttly started as a URL shortener. In 2026 it is a complete link management platform — six integrated tools that work together so you never have to switch between platforms to manage, measure and act on your links.
Every tool on this page is available on the free plan to start. Every tool scales as your needs grow. And every tool shares the same data layer — so a link created in the URL shortener automatically appears in analytics, generates a QR Code, and can anchor a Link in Bio page, all without any extra setup.
The Six Cuttly Tools
| Tool | What It Does | Free Plan |
|---|---|---|
| URL Shortener | Shorten, brand, customise and manage short links with click analytics built in | 30 links/month |
| Link Analytics | Total and unique clicks, device, OS, country, referrer, browser — per link and per campaign | Yes — 30 days history |
| Campaigns | Tag multiple links and view aggregated analytics across an entire campaign in one view | No — Team+ plan |
| Surveys | Build and share audience surveys via short links — star ratings, multiple choice, open text | 1 survey / 10 responses |
| Link in Bio | A custom page with multiple links behind one URL — for Instagram, TikTok and social bios | 1 page / 5 links |
| QR Codes | Generate tracked, customisable QR Codes from any short link — every scan tracked as a click | Yes — 1 style |
URL Shortener — Short, Branded, Tracked
The Cuttly URL shortener is where everything starts. Log in, paste your long URL into the dashboard, click Shorten — and your link is ready in seconds with click tracking already active.
After shortening, open the link options to customise:
- Custom slug — change the random auto-generated characters to something descriptive (e.g. cutt.ly/summer-sale)
- Branded domain — switch from the cutt.ly domain to your own connected domain (e.g. yourbrnd.link/summer-sale)
- UTM parameters — add campaign tracking tags using the built-in UTM generator
- Password protection — restrict access to anyone who knows the password (Single plan+)
- Link expiration — set an end date or click limit after which the link stops redirecting (Single plan+)
- Mobile redirect — send mobile users to a different destination than desktop users (Single plan+)
- A/B/C rotation — split traffic between two or three destinations by percentage (Single plan+)
- Retargeting pixels — fire a Meta, Google, LinkedIn or other ad pixel on every click (Single plan+)
Every link created in Cuttly is permanently tracked from the moment of creation. There is no setup required for analytics — they are on by default.
Link Analytics — Know Exactly What Happens After the Click
Cuttly's link analytics give you full visibility into every click on every short link — automatically, with no additional code or integrations required.
Open the analytics view for any link in your dashboard to see:
| Analytics Data | What It Shows | Plan |
|---|---|---|
| Total clicks | Every interaction with the link | Free |
| Unique clicks | First click per device | Free |
| Click timeline | Clicks per day over selected period | Free |
| Device type | Mobile, Desktop, Tablet, TV, Console | Free |
| Operating system | Android, iOS, Windows, Mac, iPadOS | Free |
| Browser | Chrome, Safari, Firefox and others | Free |
| Device brand | Apple, Samsung, Google, Xiaomi | Free |
| Referrer source | Facebook, Instagram, LinkedIn, direct | Free |
| Geographic location | Country level | Free |
| Language | Browser language of the visitor | Free |
| Hourly heat map | Click activity by hour — this week vs last | Single+ |
| Bot click filtering | Non-human traffic excluded from counts | Single+ |
| Analytics history | 30 days (free) / 365 days (Single) / 730 days (Team+) | All plans |
Campaigns — Aggregated Analytics Across Multiple Links
Cuttly Campaigns solve the multi-link problem. When a campaign uses five, ten or twenty different short links — different channels, different audiences, different message variants — individual link analytics tell only part of the story. Campaign analytics tell the whole story.
Tag any short link with a campaign label. All links sharing the same tag are grouped into a Campaign view that shows:
- Total clicks across the entire campaign — not per link
- Unique clicks across all campaign links combined
- Device and country breakdown for the campaign as a whole
- Top-performing links within the campaign ranked by clicks
- Click timeline for the full campaign duration
This makes it possible to compare campaigns against each other — not just individual links — and understand which campaign strategies drive the most traffic across all channels simultaneously.
Campaign tag analytics are available on the Team plan and above.
Surveys — Audience Feedback Built Into Your Links
Cuttly Surveys are the only audience feedback tool built directly into a link management platform. Create a survey, share it via a short link or embed it in a Link in Bio page, and collect responses — all without a separate survey tool.
Survey question types available in Cuttly:
- Star rating (1–5 or 1–10 scale)
- Multiple choice (single or multi-select)
- Open-ended text response
- Net Promoter Score (NPS) scale
Responses are collected in your dashboard with a breakdown per question, per response option and per time period. The free plan includes 1 active survey with up to 10 responses. Paid plans scale from 3 surveys / 30 responses (Starter) to 50 surveys / 5,000 responses (Team Enterprise).
Link in Bio — One URL, Multiple Destinations
Cuttly's Link in Bio builder solves the fundamental problem of platforms that allow only one clickable link — Instagram, TikTok, Twitter/X, LinkedIn. Instead of one link to one destination, your bio link points to a Cuttly-hosted page that holds all your important destinations in one place.
Each Link in Bio page includes:
- Your profile image, name and bio description
- Up to 5 individual links (free plan) — each with its own title, URL and click tracking
- Your social profile links
- Available on your cutt.ly subdomain, cutt.bio domain, or your own branded custom domain
Every individual link on the page is tracked separately — you know not just how many people visited the page, but which specific destination each visitor chose. This is data that standalone link-in-bio tools typically do not provide at the per-link level.
The free plan includes 1 Link in Bio page with up to 5 links. The Single plan supports 3 pages / 20 links. The Team plan supports 10 pages / 50 links.
QR Codes — Every Scan Tracked, Every Code Updatable
Cuttly's QR Code generator creates dynamic QR Codes from any short link in your dashboard — no separate tool required. Because the QR Code encodes the short link (not the raw destination URL), every scan is tracked as a click, and the destination can be changed at any time without reprinting the code.
QR Code customisation options in Cuttly:
- Corner style — Rounded or Square
- Error correction level — L, M, Q, H (higher levels allow adding a logo)
- Size — configurable pixel dimensions for print quality output
- Foreground colour — match your brand colours
- Logo — add your brand logo to the centre of the QR Code (paid plans)
The free plan includes QR Code generation with one style. Customisable QR Codes — colour, logo, corner style — are available on the Single plan and above.
How the Tools Work Together
Each Cuttly tool is useful independently. Together, they form a connected workflow where data flows automatically between them.
Example: A product launch campaign
- Create short links for email, social and SMS — each with UTM parameters and a campaign tag
- Generate a QR Code from each link for printed packaging and event materials
- Add all links to a Link in Bio page with a campaign-specific layout
- Create a survey to collect post-purchase feedback and link it from the bio page
- View all link clicks, QR scans and survey responses in one dashboard — aggregated in the Campaign view
One platform. Every channel. All data in one place.
Free Plan — What You Get at No Cost
Cuttly's free plan is a real plan, not a limited trial. No credit card required. No ads on clicked links. No automatic expiry.
| Feature | Free Plan | Single Plan ($25/mo) |
|---|---|---|
| Short links / month | 30 | 5,000 |
| Custom slug | 3 / month | Unlimited |
| Branded custom domain | 1 | 5 |
| Analytics history | 30 days | 365 days |
| Hourly heat map | No | Yes |
| Bot filtering | No | Yes |
| Campaign tag analytics | No | No / Team+ |
| QR Code generation | Yes — 1 style | Yes — fully customisable |
| Link in Bio page | 1 page / 5 links | 3 pages / 20 links |
| Surveys | 1 / 10 responses | 5 / 100 responses |
| Password protection | No | Yes |
| Link expiration | No | Yes |
| Mobile redirects | No | Yes |
| A/B/C link rotation | No | Yes |
| Retargeting pixels | No | Yes |
| API access | 3 req / 60s | 60 req / 60s |
| Ads on links | Never | Never |
Full plan comparison and pricing at cutt.ly/pro-pricing.
API and Integrations
Every Cuttly tool is accessible via Cuttly's API — allowing you to automate link creation, retrieve analytics and manage links programmatically from any application or workflow. The Regular API is available on all plans including free (3 requests/60s). The Team API is available on Team plans for multi-user environments.
No-code integrations are available at cutt.ly/resources/integrations — connecting Cuttly to Zapier, Make (formerly Integromat), Zoho Flow, OttoKit, Pabbly Connect, ViaSocket and Pipedream, as well as AI automation platforms.
Unshorten URL — Check Any Short Link Before Clicking
Cuttly includes a free Unshorten URL tool — paste any short link and instantly see the full destination URL before visiting it. No account required.
This matters because short links hide their destinations by design. A link that looks innocent can redirect to phishing pages, malware, spam or content you would never intentionally visit. The Unshorten URL tool lets you verify any short link — from any platform, not just Cuttly — before clicking.
It is also useful for marketers who want to audit competitor short links, journalists verifying sources, and anyone receiving short links in email or SMS who wants to confirm the destination before opening it on a mobile device.
TRAI SMS Compliance — Short Links for the Indian Market
India's Telecom Regulatory Authority (TRAI) requires all commercial SMS messages sent over Indian networks to include a registered header — a sender identifier — as part of any link included in the message. Non-compliant links are blocked by carriers before delivery.
Cuttly supports TRAI compliance through two dedicated solutions — both fully integrated with Cuttly's link analytics, branded domains and click tracking:
Custom Domain with TRAI Header
Use your own branded domain with a registered TRAI sender header prefix built into the URL structure. Short links are generated in the compliant format yourbrnd.link/HEADER/slug. Full setup guide at TRAI SMS Compliance: Link Shortener with Custom Domains & Headers.
2s.ms Domain for TRAI Compliance
For businesses without their own branded domain ready for SMS, Cuttly provides the 2s.ms domain with built-in TRAI header support. Compliant links take the form 2s.ms/HEADER/slug — no custom domain setup required. Full guide at TRAI SMS Compliance: URL Shortener with 2s.ms Domain & Headers.
Both methods produce trackable, compliant short links — every click and scan logged in Cuttly analytics with device, country and timing data. Available on the Single plan and above.
FAQ: Cuttly Platform
What tools does Cuttly include?
Cuttly includes six integrated tools: a URL shortener with branded domains, link click analytics, campaign tag analytics, a QR Code generator, a Link in Bio page builder, and an audience survey tool. All share the same data layer — one short link feeds analytics, QR Codes and Link in Bio simultaneously.
Is Cuttly free to use?
Yes. The free plan includes 30 short links/month, click analytics, one branded custom domain, QR Code generation, a Link in Bio page and one survey — with no credit card required and no ads on clicked links. Paid plans start at $12/month and scale up to Team Enterprise at $149/month.
Can I use my own domain with Cuttly?
Yes — one custom branded domain is included on the free plan. Connect your own domain using DNS A and DNS TXT records (no CNAME). All tools — short links, QR Codes, Link in Bio — can use your branded domain. Multiple domains are supported on paid plans: 5 on Single, 10 on Team, 99 on Team Enterprise.
Does Cuttly show ads on shortened links?
Never. Cuttly does not display ads between a click and the destination on any plan — free or paid. Every click goes directly to the destination without any interstitial ad, popup or delay page.
What is the difference between Cuttly and a basic URL shortener?
A basic URL shortener creates a short link. Cuttly creates a tracked, branded, manageable link with automatic click analytics, custom slug editing, QR Code generation, campaign tagging and Link in Bio integration — starting from the free plan. Advanced plans add password protection, link expiration, mobile redirects, A/B rotation, retargeting pixels, team workspaces and full API access.
Cuttly - Consistently Rated
Among Top URL Shorteners
Cuttly isn’t just another URL shortener. Our platform is trusted and recognized by top industry players like G2 and SaaSworthy. We're proud to be consistently rated as a High Performer in URL Shortening and Link Management, ensuring that our users get reliable, innovative, and high-performing tools.
