How long is analytics history stored in Cuttly?

Analytics history depends on the plan: Free and Starter — last 30 days; Single — 1 year; Team and Team Enterprise — 2 years. History is recorded from the moment the subscription is activated.

What is Link Analytics in Cuttly?

Q: What data does Cuttly track for each short link?

Cuttly tracks total clicks, clicks by day, hourly activity (heat maps), source of clicks (Facebook, Twitter, Instagram, LinkedIn, direct), referrals, device type, operating system (including version), browser (including version), device brand (including model), language, geo-location (country and map), and detected bots.

Q: Is analytics data in Cuttly aggregated or per-visit?

Analytics data in Cuttly is aggregated and anonymized. Individual visitor data is not tracked or stored.

Q: Can I make my link analytics public?

Yes. By default all analytics are private. You can make analytics for a specific link public, which generates a shareable analytics URL. You can also control which charts are visible in the public view using the analytics settings panel.

Link Analytics in Cuttly is the data layer built into every short link. Every time someone clicks a link created with Cuttly, the platform records and aggregates data about that click — no extra setup, no tracking code, no third-party integrations required.

Analytics are available for every short link from the moment it is created. You access them directly from the dashboard by clicking the analytics button next to any link.

For each short link, Cuttly tracks and displays the following data:

Total clicks — the number of clicks on the link over the selected time range, shown as a chart by day.
Hourly Insights (Heat Maps) — a visual activity chart showing clicks by day of week and hour, for the current week and the previous week. Available from the Single plan.
Source of clicks — breakdown of clicks coming from Facebook, Twitter, Instagram, LinkedIn, and other/direct sources.
Referrals / other sources — the specific referring domains that sent clicks to the link.
Devices — device type classification: Desktop, Mobile, Tablet, TV, Console, Car Browser, Portable Media Player, Camera, Feature Phone, Phablet, Smart Display, Smart Speaker, Wearable, and others.
System (OS) — operating systems with version breakdown on hover (e.g. Windows, macOS, iOS, Android, Linux, ChromeOS, and many more).
Browsers — browsers and client applications with version breakdown on hover (e.g. Chrome, Safari, Firefox, Edge, Samsung Internet, Opera, and many more — including generic HTTP clients and feed readers).
Brands — device brands with model breakdown on hover (thousands of brands and models detected).
Languages — browser/system languages of visitors.
Geo Location — interactive world map showing click distribution by country, with a ranked list of top countries. Country is determined from the visitor's IP address with high accuracy.
Bots — detected bot traffic, broken down by known bot names (e.g. Meta-ExternalFetcher, Googlebot, GPTBot, ClaudeBot, AhrefsBot, BingBot, and many others).

All analytics data in Cuttly is aggregated and anonymized. Individual visitor data is not tracked or stored. Time data is displayed in UTC by default; the timezone for the weekly heat maps can be set per account in account settings.

Plan availability:
Free & Starter — last 30 days of analytics history
Single ($25/month) — 1 year of history, Hourly Insights heat maps
Team ($99/month) — 2 years of history, Campaign Tag Analytics
Team Enterprise ($149/month) — 2 years of history, Campaign Tag Analytics
Aggregated Link Analytics: available from the Single plan (scope differs by plan — see Aggregated Link Analytics).
All plans track all chart types. History depth and advanced features differ by plan.

Find out more about the options available in your subscription plan here: Cuttly pricing and features

FAQ

What data does Cuttly track for each short link?

Cuttly tracks total clicks by day, hourly activity heat maps, source of clicks (Facebook, Twitter, Instagram, LinkedIn, direct), referrals, device type (Desktop, Mobile, Tablet, TV, Console, and more), OS with version, browser and client application with version, device brand with model, language, geo-location by country, and detected bots — all for every short link automatically.

How long is analytics history stored?

Free and Starter plans store the last 30 days. The Single plan stores 1 year. Team and Team Enterprise store 2 years. History is recorded from the moment the subscription is activated.

Is data aggregated or per-visitor?

All analytics data is aggregated and anonymized. Individual visitor data is not tracked or stored.

Can I make my link analytics public?

Yes. Analytics are private by default. You can make analytics public for any specific link from the analytics settings panel, which makes a shareable analytics page available. You can control which chart sections are visible in the public view.